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Keyword long tail share |
The (approximated) percentage of searches in the long tail of this keyword in the past months, targeted to your specified country and language settings for all search engines in your country. The higher the more keyword variations the basic keyword has.
How to use?
Sort on this columns from high to low. The higher the percentage share ratio the more search traffic is in the long tail of this keyword. The percentages lets you better compare the long tail to other long tail shares. The absolute number of the 'search volume long tail' gives you hints about the exact traffic the long tail of a keyword hides. This gives you a hint if you have to research this keyword in more detail with 'more like this' to find more variations of the stem keyword with significant search volume.
Example
If the stem keyword is 'car' (800 searches last month)
All long tail variations are par example:
- car leasing (200 searches)
- car rental (200 searches)
- car rental coupons (100 searches)
The 'Search volume long tail' is (800+200+200+100) - 800 = 500
The 'long tail share' is (500/800)*100=62%
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