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Should I incorporate my company name in the page titles?
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SEO secrets - Knowledgebase |
Should I incorporate my company name in the page titles?
Maybe. Consider these points pro and con.
PRO
Bookmarks and favorites that are saved into a web browser are often organized and categorized in an easy and alphabetical way. With this in mind, one would expect to find 'SEO Effect' under the letter 'O', or 'SEO' with bookmarks starting with 'S'. Thus, the logical conclusion for optimizing this section of your page would be to create your Title with book marking in mind. Take a look at the bookmarks in your own web browser and think about how effective and nice a well-written page title for your page would look. Your title should be visible, recognizable, and found quickly and easily amongst a large list of bookmarks and favorites.
PRO
When you have a keyword in you company title, then this helps you get a better keyword density in your title. When you want to brand your company name, it is also good to put it in the title.
CON
When you do not have a keyword in your company title, then this obviously does not help you get a better keyword density in your title.
CON
Most engines put more emphasize on the first words of your title.
So, when starting with your ”no keyword content company name” puts you at a disadvantage over someone starting his page title with a keyword.
Use the {ShowGlossar:301} engine in your SEO Effect to make correct and Search Engine Friendly Meta tags and titles.
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