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Get crawled - indexing pitfalls

How search engines look at your page

HTML code is the most basic part of every web page on the Internet. In a browser, you don't see the actual HTML code, but only the final result - the web page as it should look.
Search engine spiders, however, can't see the web site's final result and instead, look at the raw HTML code.
A number of things cause a search engine to read and Index your web site or specific web pages incorrectly. This Get Crawled section introduces you to some of the most important ones.

Tip: What a spider see
Look at a web page. Everything you see on a standard web browser, without performing some type of action, and anything you can copy and paste to a text editor is the most important part of the page for the search engine. The page Title is in the top of your browser, so the spider can read it. The spider sees the text you see, if it’s not hidden in layers with JavaScript, The spider can also read any links in the page if they aren’t written in JavaScript.

Most browsers can interpret HTML code that has errors and still show a nice looking page. However, you never know how a search engine spider will interpret the same errors. It may skip the part that uses incorrect syntax, or it may skip the entire page or web site. There is no way to predict what the search engine spider will do when it encounters code it doesn't understand.
If search engines cannot decode your web site, Crawl the links, and read the text, your site will not get indexed. It is not enough to validate your web pages by looking at them in your browser. The HTML syntax needs to be correct - you need to validate your HTML.
If in JavaScript you cannot copy past the Link.

Tip: validate your html
Some editors have built-in HTML validators. Use them! The Analyze tool in your SEO Effect can look at more than 90 points to validate your html and see if your web pages are search engine friendly.

The Most importent things to watch
Read more about Search Engine Optimization and Frames
Read more about search engine optimization and Dynamic generated urls
Rread more about search engine optimization and Cookies
Read more about search engine optimization and Cloaking

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