Unfortunately, all good things come to an end. We are going to stop supporting SEO Effect. After 10 years it has been a good run. The reasons? They are diverse. More on that below.
SEO Effect ends; continue with SEranking
How to proceed with your SEO? How do I save my data from SEO Effect? We have found a nice alternative for you: SEranking.com (aff. link) where you can even import your rank data from your current SEO Effect campaign if you want.
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The reason is that, without investment capital, it is not feasible to turn it into a healthy business. However, we will remain available for our consultancy services through Screenborn or InternetEffect
In the last few years we have done various experiments with marketing and it remains difficult to develop SEO Effect into a healthy revenue model for us. As you know us, we have tested the hell out of this, and although all marketing efforts show an improvement (and conversely stopping a marketing effort is counterproductive) it appears to be difficult to get everything in the right shape. We do earn a little, but never something equal to consultancy jobs.
In addition, SEO Effect is due for a major upgrade (here the law of ‘the handicap of a head start’ plays a role), especially in the user interface, reports and expansion of functions, and that investment is now forcing us to make a choice. Taking everything into account, it means that we are going to stop.
The reason we started with SEO Effect was that there were no decent integrated tools available at the time. We also enjoyed starting a business and seeing if we could turn it into a healthy one. And who knows, a financial hit. Dream on. The situation is different now, there are quite a few competitors and those from the US in particular are developing faster than we can keep up with.
If you were already a paying customer, we have already contacted you by phone or email and we will help you with the transition as best we can. SEO Effect will remain open until the end of December 2020. And longer for some customers. Do you still have questions as a paying customer? Ask them per e-mail .
You can export the data of your SEO Effect campaign (s) in 2 places:
- Keywords campaign list: left blue menu> Keywords> Campaign list> export button above the table> download Excel start
- API data: left blue menu> Data exports> API> open the links in a new tab> download CSV file start.
We are no longer open for the registration of new customers. However, you can still log in to your own account until December 31, 2020 to export your data and therefore import it into SEranking.
For some customers we will remain open a little longer, i.e. until January 31, 2021. If you also need more time email us.
We have tried to sell SEO Effect and find a good home for the SaaS tool. Unfortunately without result. Do you have a good idea? Let us know by email .
We do want to offer an alternative for our loyal and new users. We looked for that and a found a colleague (of course from the US) that has a tool with many matching features, a similar underlying view of the SEO profession and at comparable cost. In fact, we got the idea that they took some clues from us 😉
There are also a number of functions that we would have liked to develop and that are already in this tool and that we think should be in an SEO tool in 2020, for example:
- Google Ads rankings,
- Competitive analysis of competitors not specified in advance,
- Rich snippets scores overview and possibilities,
- Page change monitoring,
- Social media management,
- Set up YouTube channel as a campaign
- Expansion of reports
- Google data Studio integration
We will transfer our own campaigns to that new tool.
So it’s about SEranking.com (aff. link). The costs are comparable to SEO Effect or even a little cheaper.
- Start right away with a free SEO / Google Ads competition research
- Go to SEranking
- Or check out the first features of SEranking
- look at the prices from SEranking
It was a great educational journey that we took together. We will probably run into each other from time to time.